Shein and Temu fee pushes Spanish shoppers towards Primark and Vinted

We look at the impact of Spain's new fee on Shein and Temu: Spanish consumers are turning to cheap alternatives such as Primark, Vinted or local Chinese bazaars.

English · Original discussion in Spanish · Published

Shein and Temu fee pushes Spanish shoppers towards Primark and Vinted

With the new fee on the Chinese fast fashion giants, Spanish consumers are looking for low-cost alternatives. The paradox is that the measure, designed to protect small retailers, may end up benefiting other low-cost giants such as Primark or second-hand platforms like Vinted.

Where does the money that used to go to Shein go?

The answers point to three main destinations. First, physical low-cost chains: Primark appears as the natural substitute. Second, the second-hand market: Vinted is gaining traction as an affordable and sustainable option. Third, local Chinese bazaars — which already served that purpose before the rise of e-commerce — will once again become a refuge for those hunting rock-bottom prices.

The dark side: more shoplifting and worse quality

Some point out that the fee will not eliminate the demand for ultra-cheap clothing, but rather divert it to informal channels: theft in fitting rooms with bags lined with aluminium foil, or purchases from tax-evading shops. Others criticise that average quality was already declining, and that the disappearance of Chinese supply will not improve things.

Back to the past or a leap into the future?

The debate reflects a tension between protectionism and consumer freedom. While some see the fee as a success against runaway consumerism, others believe it punishes households with fewer resources. The question remains open.

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Summary of a discussion on Burbuja.info - Foro de economía, actualidad y política., translated from Spanish and reviewed before publication. Read the full discussion (21 replies).

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