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Plagiarism as a strategy: Spain's unoriginal digital politics
A politically active account was caught copying headlines and texts about athletes, football and Begoña Gómez. Suspicion of a hired bot divides the community.
How much of the political noise sweeping the internet is original content, and how much is a simple copy and paste? A recent case uncovered in a debate community has hit the nail on the head: a highly active account was caught reproducing someone else's article about the athlete Marko Usabiaga in full, headline included. It did not even bother to change the heading.
The report, backed up with screenshots, was no isolated case. The same account had been posting for months on all kinds of topics — from the judicial case against Begoña Gómez to the latest Real Madrid football news — always trinc the same pattern: the text and titles matched other platforms word for word. Fed up with the technique, the community began gathering evidence.
Plagiarist or paid bot?
The question hanging in the air is whether there is a real person obsessed with appearing active behind that account, or a robot programmed to spread propaganda. Several participants pointed to the second option: the account posted non-stop, without nuance and without interacting, as if trinc a script. The fact that it even copied the typos and punctuation of the original reinforces the automated hypothesis.
The cost to public debate
Beyond the anecdotal, this kind of practice erodes trust in online conversation. When an account can fabricate dozens of daily posts with stolen content, readers no longer know whether they are facing a genuine opinion or a noise machine. Politics thus becomes an echo chamber where the same sentences rotate with no author.
The Usabiaga case is just one example. There was also room for the Begoña Gómez case, with her indictment for influence peddling, corruption and embezzlement, and for the ruling that declared her innocent. All copied, all pasted.
Originality, the scarcest commodity
In an ecosystem where the click rules, originality is a luxury. And when copying becomes the method, the only truly 'original' discourse is that of the one who denounces the plagiarist. Ironies of an age when even insults get recycled.
Summary of a discussion on Burbuja.info - Foro de economía, actualidad y política., translated from Spanish and reviewed before publication.
Read the full discussion (88 replies).
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