Hollywood Loses Production, TV, and Advertising Simultaneously
Los Angeles audiovisual output is collapsing, with new figures confirming production down 23.8%, television down 45.8%, and advertising down 36.1%. These numbers, attributed to industry sources, reflect a model shift rather than a bad quarter, driven by actor and writer strikes and the end of the DVD era.
How Much Audiovisual Production Has Fallen in Los Angeles
The three percentages describe different magnitudes of the same hemorrhage. Television takes the biggest hit, losing nearly half its activity, while advertising, a sector leading indicator, loses over a third. General production retreats by nearly a quarter, impacting local employment and the network of small businesses dependent on continuous filming.
Why a Studio Doesn't Go Bankrupt Despite Consecutive Failures
Unlike other industries, entertainment continues despite mediocre returns on blockbuster budgets. The platform model, which burned cash to control the market, led to credit-fueled expansion. Now, with that tap closing, studios face cancellations and adjustments. The question remains: if there is a rescue, will it reach the studios or the thousands of workers who depend on them?
The Script: Quotas, Nepotism, and Lack of Skill
The repeated diagnosis points to human resources, arguing that identity-based hiring (ESG and DEI) has displaced talent, leading to hero characters with no fixed goals. Another argument is audience apathy; with free content at home, apathy translates directly into box office revenue.
The Disappearance of Mid-Budget Cinema
Two decades ago, DVD was a multi-billion dollar semi-industry that allowed modest films to recover investments. That window has closed, and viewers wait for titles to arrive on platforms, which pay much less. The middle tier is now empty, leaving only blockbusters or nothing, and the disappearance of mid-sized shoots eliminates the teams that made them possible.
Global Consumption No Longer Passes Through Hollywood
Hollywood's hegemony is overstated, as its real reach concentrates in the US, Canada, UK, and Spain. Hundreds of millions in Muslim countries watch Indian, Turkish, and Egyptian productions, while East Asia consumes Korean content. This is not just box office; it is soft power. If the US cinema machine stops, another will fill the void.
A24, Independent Studios, and AI
The suggested way out is twofold. First, the last strikes pushed part of the guild to set up independent studios with less funding but more creative freedom, such as A24. Second, technology: AI trained on thousands of scripts can generate a decent base in seconds, choose the protagonist's gender, and dub in any language. It is not the end of cinema, but the end of part of its cost structure.
With these factors, an orderly adjustment is logical. No one knows how long the industry can sustain itself without box office money, nor how many jobs will return. That is where the analysis stalls.
Summary of a discussion on Burbuja.info - Foro de economía, actualidad y política., translated from Spanish and reviewed before publication.
Read the full discussion (210 replies).