The new trend among Guardia Civil applicants: wearing the uniform before even passing
It is increasingly common to see people preparing for the Guardia Civil entrance exams showing off the official uniform on social media, even before they have secured a place. Far from being a trivial quirk, the practice has sparked a debate about the trivialisation of the force and the growing commercialisation of the selection process.
The phenomenon, driven by exam academies and Spain's exam-preparation culture itself, turns the uniform into a symbol of anticipated status. But not everyone looks kindly on it. For some, this attitude reflects a lack of respect for an institution that should demand more than a polished image and a gym-honed physique. For others, it is the symptom of a system that rewards appearance over real preparation.
The academy business and candidate marketing
Exam-preparation academies, a business worth hundreds of millions of euros a year, have struck gold on social media. Young people with gym-sculpted bodies, flashy tattoos and immaculate uniforms advertise their path to a place. But critics point out that many of them never actually pass, and the uniform ends up being just a costume. The thread mentions people who "advertise themselves but NEVER make it", mocking those who fail.
The end of the old guard?
People miss the kind of guardia civil who commanded respect simply by their presence, without needing to model on Instagram. The shift of the force towards a more "cute" or "merchandising" image, as some call it, clashes with the tradition of an institution that has always been defined by sobriety. The debate over whether this is modernisation or degradation is wide open. With the facts on the table, the conclusion is that the Guardia Civil selection process has become just another spectacle, where image sells as much as or more than knowledge.
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