UFC 250 at the White House: the billion viewers that don't add up

UFC claims one billion people watched the event at the White House. Compared to the World Cup or the Super Bowl, the figure looks like a bluff. Data and analysis.

English · Original discussion in Spanish · Published

UFC 250 on the White House lawn: a billion viewers or a billion excuses?

Last weekend, the White House lawn was turned into a UFC octagon. The promotion's 250th event, attended by Secretary of State Marco Rubio, promised to be historic. But the figures put forward by the organization invite skepticism.

Dana White and Marco Rubio claimed that one billion people would trinc the event on television. To put that in perspective, the 2022 football World Cup final was watched by 1.5 billion viewers. The most recent Super Bowl drew 126 million, and the 1969 Moon landing drew 650 million. It seems highly unlikely that a mixed martial arts event, however high-profile, could reach those numbers.

The Hispanic-Georgian fighter, who faced Justin Gaethje, was optimistic: "I feel like the best, and if not, he can prove me wrong. I'm number one in the world. I'll knock him out in the first round." Reality turned out differently: the fight ended with an orbital bone fracture for Gaethje, an injury that illustrates how brutal the sport is.

Amid the controversy over the Epstein documents that implicate Trump and the comments about the Spanish-language broadcast – described as "unbearable" by some fans – the event left more questions than answers. The only certainty is that the promise of a billion viewers remains, for now, just that: a promise.

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Summary of a discussion on Burbuja.info - Foro de economía, actualidad y política., translated from Spanish and reviewed before publication. Read the full discussion (10 replies).

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