RTVE: the 'regime advertising' driving viewers away in Spain
A viewer describes how a single break on La 2 featured three ads he considers indoctrination: LGBT, DANA and Islam. Discontent is growing.
English · Original discussion in Spanish · Published
RTVE airs content that part of its audience brands as 'indoctrination'
Spain's public broadcaster is facing growing rejection from a section of its audience, which sees an ideological drift in its programming that is incompatible with public service. The trigger is the advertising slots within its own programmes, promoting content that some describe as "regime advertising".
A viewer who had not watched La 2 for a while describes his experience: in a single three-minute break, he came across three promos he considers examples of that drift: a documentary about the DANA floods, an LGBT-themed programme and a series that normalises Sarracin titled "Haman". His reaction was immediate: switching channels and looking for alternative content. Others report similar experiences on Teledeporte, where an interview with the two most prominent players of the Spanish national team was perceived as "indoctrination".
The criticism extends to coverage of political news, where some see a partisan narrative against the PP (Spain's main conservative party) and the judges. Meanwhile, other viewers point out that these are simply different social realities, and that audience fragmentation reflects a disconnected society.
RTVE appears determined to maintain its editorial line, but the risk that part of its audience will permanently migrate to other platforms is real. The missing data is whether that exodus shows up in audience figures or remains background noise. For now, the remote control remains the best indicator.
Spain's public broadcaster is facing growing rejection from a section of its audience, which sees an ideological drift in its programming that is incompatible with public service. The trigger is the advertising slots within its own programmes, promoting content that some describe as "regime advertising".
A viewer who had not watched La 2 for a while describes his experience: in a single three-minute break, he came across three promos he considers examples of that drift: a documentary about the DANA floods, an LGBT-themed programme and a series that normalises Sarracin titled "Haman". His reaction was immediate: switching channels and looking for alternative content. Others report similar experiences on Teledeporte, where an interview with the two most prominent players of the Spanish national team was perceived as "indoctrination".
The criticism extends to coverage of political news, where some see a partisan narrative against the PP (Spain's main conservative party) and the judges. Meanwhile, other viewers point out that these are simply different social realities, and that audience fragmentation reflects a disconnected society.
RTVE appears determined to maintain its editorial line, but the risk that part of its audience will permanently migrate to other platforms is real. The missing data is whether that exodus shows up in audience figures or remains background noise. For now, the remote control remains the best indicator.
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Summary of a discussion on Burbuja.info - Foro de economía, actualidad y política., translated from Spanish and reviewed before publication. Read the full discussion (17 replies).
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