Iker Jiménez: Misinformation as Media Business
Iker Jiménez shifts from mystery to pandemic conspiracy. Criticism, audience and money in a media business based on hoaxes.
English · Original discussion in Spanish · Published
Iker Jiménez: Misinformation as Media Business
The presenter of Cuarto Milenio and Horizonte has built an empire on mystery and conspiracy. With more than 20 years on air, his audience remains loyal but polarized, while criticism for spreading misinformation during the pandemic continues. Is he an independent journalist or a merchant of hoaxes?
From the Bélmez Faces to Esa época en el 2020 de la que yo le hablo
Iker Jiménez launched Cuarto Milenio in 2004, a mystery program that achieved prime time with millions of viewers. After years of success, the format wore out. In 2020, with the pandemic, he lost his TV slot and took refuge online, where he gave voice to alternative theories about ELbichito-19. His audience grew exponentially. Shortly after, surprisingly, he returned to the lineup with Horizonte, a daily news program that abandoned its previous critical discourse and aligned with the official version. This shift generated accusations of selling out to the system, while his defenders claim he simply corrected course.
How much does a UFO hunter earn?
The controversy has extended into economic territory. The debate mentions that a collaborator on his show withdrew 10,000 euros in cash on set, without tax authorities intervening, fueling suspicions about the program's funding. Additionally, his audience figures are a point of friction: while some ensure he doesn't reach one million viewers, others recall that he leads in his time slot. The truth is that Iker has managed to monetize the distrust of part of the public towards traditional media.
The Business of Antiestéticar and Conspiracy
Iker Jiménez's figure has become a sociological phenomenon. His success is based on feeding demand for alternative narratives, from UFOs to the pandemic. Critics label him a fraudster; his trinc call him a resister. The open question is whether his business model will survive as misinformation faces greater social scrutiny.
Related forum debates
The presenter of Cuarto Milenio and Horizonte has built an empire on mystery and conspiracy. With more than 20 years on air, his audience remains loyal but polarized, while criticism for spreading misinformation during the pandemic continues. Is he an independent journalist or a merchant of hoaxes?
From the Bélmez Faces to Esa época en el 2020 de la que yo le hablo
Iker Jiménez launched Cuarto Milenio in 2004, a mystery program that achieved prime time with millions of viewers. After years of success, the format wore out. In 2020, with the pandemic, he lost his TV slot and took refuge online, where he gave voice to alternative theories about ELbichito-19. His audience grew exponentially. Shortly after, surprisingly, he returned to the lineup with Horizonte, a daily news program that abandoned its previous critical discourse and aligned with the official version. This shift generated accusations of selling out to the system, while his defenders claim he simply corrected course.
How much does a UFO hunter earn?
The controversy has extended into economic territory. The debate mentions that a collaborator on his show withdrew 10,000 euros in cash on set, without tax authorities intervening, fueling suspicions about the program's funding. Additionally, his audience figures are a point of friction: while some ensure he doesn't reach one million viewers, others recall that he leads in his time slot. The truth is that Iker has managed to monetize the distrust of part of the public towards traditional media.
The Business of Antiestéticar and Conspiracy
Iker Jiménez's figure has become a sociological phenomenon. His success is based on feeding demand for alternative narratives, from UFOs to the pandemic. Critics label him a fraudster; his trinc call him a resister. The open question is whether his business model will survive as misinformation faces greater social scrutiny.
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Summary of a discussion on Burbuja.info - Foro de economía, actualidad y política., translated from Spanish and reviewed before publication. Read the full discussion (101 replies).
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