Ferrari has just made its biggest blunder in history
Ferrari unveils its new electric car and the forum erupts: is it the biggest blunder in its history or a masterstroke to survive? We break down the debate.
English · Original discussion in Spanish · Published
Ferrari has just made its biggest blunder in history
Maranello's latest electric gamble has landed like a bucket of cold water among purists, unleashing a flood of criticism comparing the new Ferrari's design to a household appliance or a Prius. While the forum debates whether we are witnessing the end of the brand's essence, the numbers suggest a far more cynical reality: the luxury market no longer wants mechanics, but status and profit margins.
Van aesthetics and crazy prices
The consensus in the thread is damning: the exterior design fails to convince and the interior, littered with screens, looks dangerously like the entry-level range of mainstream brands or the over-the-top styling demanded by the Chinese market. With a price tag of 640,000 euros, users were quick to point out the disconnect between Ferrari's tradition and this new direction, calling the product a historic "screw-up". The comparison with the Aston Martin Rapide comes up as a reminder of what, in the forum members' eyes, a luxury sports saloon should be, as opposed to what they see as an electric "pacoCitroën".
The myth's survival versus the market
However, not everything is visceral rejection. Part of the debate points to the harsh financial reality: Ferrari does not build cars for the enthusiast commenting on forums, but for a portfolio of loyal customers who have already sold out production through 2027. The thesis is clear: selling exclusivity with insane margins is the only way to fund the combustion sports cars that still preserve the brand's essence. Are we looking at a financial masterstroke that will save the company, or the suicide of its identity due to forced electrification?
Related discussions in the forum
Maranello's latest electric gamble has landed like a bucket of cold water among purists, unleashing a flood of criticism comparing the new Ferrari's design to a household appliance or a Prius. While the forum debates whether we are witnessing the end of the brand's essence, the numbers suggest a far more cynical reality: the luxury market no longer wants mechanics, but status and profit margins.
Van aesthetics and crazy prices
The consensus in the thread is damning: the exterior design fails to convince and the interior, littered with screens, looks dangerously like the entry-level range of mainstream brands or the over-the-top styling demanded by the Chinese market. With a price tag of 640,000 euros, users were quick to point out the disconnect between Ferrari's tradition and this new direction, calling the product a historic "screw-up". The comparison with the Aston Martin Rapide comes up as a reminder of what, in the forum members' eyes, a luxury sports saloon should be, as opposed to what they see as an electric "pacoCitroën".
The myth's survival versus the market
However, not everything is visceral rejection. Part of the debate points to the harsh financial reality: Ferrari does not build cars for the enthusiast commenting on forums, but for a portfolio of loyal customers who have already sold out production through 2027. The thesis is clear: selling exclusivity with insane margins is the only way to fund the combustion sports cars that still preserve the brand's essence. Are we looking at a financial masterstroke that will save the company, or the suicide of its identity due to forced electrification?
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Summary of a discussion on Burbuja.info - Foro de economía, actualidad y política., translated from Spanish and reviewed before publication. Read the full discussion (32 replies).
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