Desire moves the economy too: fetishes, dark romance and big business
An online survey on sensual fetishes, broken down by sens and political ideology, delivers some uncomfortable figures: 78% of left-wing men and 74% of right-wing men admit to sensual thoughts about family members. Among women, attraction to mythical creatures such as vampires or minotaurs reaches 75% among left-leaning respondents and 70% among right-leaning ones. The survey is voluntary, so it is no social thermometer. But the economic data is striking: dark romance is the literary genre that sells the most books.
Dark romance, an unstoppable market niche
The interesting part is not the scandal but the market reading. Mainstream fiction has left the adult female reader orphaned; the gap has been filled by low-cost, high-turnover erotic literature. Vampires, minotaurs and impossible lovers fill the shelves because the demand existed and nobody was serving it. Supply and demand. The desire industry has done its homework better than the big traditional publishing houses.
Genderswap as the new frontier of consumption
The survey also addresses interest in gender swapping: around half of men describe themselves as drawn to "genderswap", compared with 40% of left-wing women and 24% of right-wing women. Beyond the identity debate, it is a cross-cutting consumer niche that the entertainment industry has already spotted. There is no need to take sides: the market has already voted.
The uncomfortable conclusion is that sensual is a first-rate economic engine. Those who refuse to see it should look at the sales curve. The economy of desire keeps growing; the question is whether the rest of the sectors want to keep ignoring the chart.
Summary of a discussion on Burbuja.info - Foro de economía, actualidad y política., translated from Spanish and reviewed before publication.
Read the full discussion (23 replies).
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