Beef is 60% more expensive than in 2021: the new normal

Sirloin steak at €22/kg and beef up 60% since 2021: this is how the bill at the butcher's shop is becoming the norm.

English · Original discussion in Spanish · Published

Paying €22 a kilo for sirloin steak: the new normal for the shopping basket

Is it normal for half a kilo of beef sirloin steak, a piece about 23 centimeters wide, to ring up at nearly 12 euros at the checkout? Judging by current prices, yes. A kilo comes in at around 22 euros, and anyone who buys meat regularly isn't surprised: it's within the expected range, even though it's very expensive compared to five years ago.

The price nobody questions anymore

The scene has its charm: a consumer unaccustomed to the butcher's counter orders a sirloin steak, estimates by size rather than weight, and gets an unpleasant surprise at the checkout. The market's answer is almost unanimous: at 22 euros a kilo, the half-kilo piece costs exactly that. On offer, it has been seen at 15-18 euros, and the angus varieties go up to 30-something. Paying 12 bucks for two steaks isn't an anomaly; it's the market price.

Beef is rising at twice the rate of everything else

The interesting thing isn't the receipt, it's the trend. The CPI for beef, data from July 2026, has accumulated a +60% increase since January 2021. The overall index, over the same period, is up +26.1%. Beef has risen more than double the rest of the economy, and over the last year it still stands at +9.9%. It's not "meat" in general: pork is up +30.1% and chicken +30.8% since 2021, practically flat over twelve months. The one keeping pace with beef is lamb, up +57%. The two ruminants, precisely the ones that depend on a herd that is shrinking across most of Europe.

Normal or normalized?

Two readings clash here. One holds that these are market prices and that anyone who wants quality beef pays that premium. The other sums it up with a play on words: the price isn't normal, it has been normalized; and the quality, on many shelves, doesn't match. In between lies the practical decision: some point out that the same money goes further on a bag of potatoes at 0.45 euros a kilo, although buying ten kilos also generates its own waste.

For those who prefer to sidestep the problem, there's chicken, pork, or cuts at 7-8 euros a kilo. But as everyone knows: it's not sirloin steak. And what you don't eat, doesn't go up.

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Summary of a discussion on Burbuja.info - Foro de economía, actualidad y política., translated from Spanish and reviewed before publication. Read the full discussion (96 replies).

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