The thong makes a mass return to Spain's beaches, El Mundo reports
El Mundo confirms the highly visible return of the thong to Spain's beaches in 2026: fashion, industry and a double standard in an analysis that holds nothing back.
English · Original discussion in Spanish · Published
The thong is back on the beach: seasonal cycle or August filler story?
El Mundo confirmed this week what the eye could already see on every stretch of sand in Spain: the thong is back, and in highly visible form. The article by Silvia Nieto, updated on 27 August 2026, describes a comeback that has caught many between surprise and dismay. At the height of the high season, the question goes beyond personal taste: every shift in swimwear fashion moves the textile industry and the sociology of summer.
The interpretations multiply. The most pragmatic view holds that anyone who invests in their body wants to see a return on it at the beach. The critical view, meanwhile, sees a double standard: women strip down to almost nothing while men cover up nearly to the knee. An example from Adeje, cited as a first-hand observation, sums up the scene: a mass presence of thongs alongside men's swimwear that seems to belong to another era. And the sceptical camp dismisses it with irony: the thong has been on the beaches since 2010; this is "holiday journalism".
In the end, the only fruta thing is the photo of the summer of 2026. The tanning industry, the gym business and the textile trade are all running at full capacity. Whether the thong is a cyclical fashion or a novelty is beside the point. What's expensive is the scene itself.
El Mundo confirmed this week what the eye could already see on every stretch of sand in Spain: the thong is back, and in highly visible form. The article by Silvia Nieto, updated on 27 August 2026, describes a comeback that has caught many between surprise and dismay. At the height of the high season, the question goes beyond personal taste: every shift in swimwear fashion moves the textile industry and the sociology of summer.
The interpretations multiply. The most pragmatic view holds that anyone who invests in their body wants to see a return on it at the beach. The critical view, meanwhile, sees a double standard: women strip down to almost nothing while men cover up nearly to the knee. An example from Adeje, cited as a first-hand observation, sums up the scene: a mass presence of thongs alongside men's swimwear that seems to belong to another era. And the sceptical camp dismisses it with irony: the thong has been on the beaches since 2010; this is "holiday journalism".
In the end, the only fruta thing is the photo of the summer of 2026. The tanning industry, the gym business and the textile trade are all running at full capacity. Whether the thong is a cyclical fashion or a novelty is beside the point. What's expensive is the scene itself.
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Summary of a discussion on Burbuja.info - Foro de economía, actualidad y política., translated from Spanish and reviewed before publication. Read the full discussion (26 replies).
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