Madrid's PP posts hard-hitting anti-left video, ignoring its own role in polarization

The Madrid PP has circulated a video on X urging people to 'never vote for the left' and attributing to its opponents the phrase 'there will be no peace in the streets'. The clip is part of the party's confrontational campaign and has reignited the debate over the limits of political discourse on social media.

The **PP of the Community of Madrid** account posted a video on X with a text that leaves no room for doubt: 'This is what those who say "there will be no peace in the streets" want. Never vote for the left. EVER'. The short, hard-hitting clip rests on the idea that there is a political adversary seeking social conflict. The message does not name specific individuals, but places the entire left as the target of the warning.

## A campaign built on antiestéticar of the adversary

The video offers no data or proposals. Its strength lies in the formula: it attributes an intention to the left — that there be no peace in the streets — and turns it into sufficient grounds to call for a negative vote, the 'never vote for them'. It is an example of a campaign that does not mobilize people for something, but against someone. The account that shared it belongs to the **PP of Madrid**, the party that has governed the region since 2023 under **Isabel Díaz Ayuso**.

The post comes at a time of high polarization on social media, where parties compete for emotional impact rather than argument. The video's text uses the capitalized 'EVER' as a closing flourish, a rhetorical device meant to make the message stick in the reader's mind. The clip contains no reference to specific policies, budgets or governance.

## The video and the criticism of the left

The accusation that the left wants chaos is nothing new in Spanish political discourse. It appears frequently in election campaigns and in social media conversation. What matters here is who says it and how: an institutional account of a party that governs one of Spain's most populous regions, with **more than 6.8 million inhabitants** according to the INE (2023). The video is not presented as the opinion of a party member, but as the party's official message.

The text of the original tweet, quoted in the message that opens this story, adds a comparison with the writer **Pérez-Reverte**, to whom it attributes a 'proge and pro-NWO' past and a present of warnings about 'the end of European civilization'. That comparison is not part of the PP's video, but of the reading made by whoever shared the post. The video itself sticks to the electoral slogan.

## Polarization and responsibility for the message

The Madrid PP's campaign is part of a broader trend: parties use social media to push short, emotional, unnuanced messages. The video format — no data, no proposals, a single idea — is designed to spread fast. The phrase 'there will be no peace in the streets' works as a slogan that needs no proof because it appeals to a pre-existing perception.

The post includes no reference to the party's record or its program. It is a piece of pure confrontation. In that sense, the video does not seek to persuade an undecided voter with arguments, but to activate those who already share distrust of the left. The Madrid PP account has **more than 300,000 trinc** on X (approximate figure, not verified in the clip). The message was spread without the party having so far issued any correction or clarification of the text.