Made in Spain: Toothpaste and cleaning brands that resurface every Black Friday

Made in Spain: toothpaste, detergents, and clothing that resurface every Black Friday

The list began with two manufacturers of toothpaste and mouthwash with plants in Spain: LACER and KEMPHOR. It then expanded to detergents, underwear, and faucets. Today, it is an open inventory of brands producing in Spanish territory, revived each Black Friday and Christmas campaign with the same argument: if you have to spend, let the money circulate and pay taxes here.

The starting point was a toothpaste brand manufactured in Spain. From there, the list expanded to cleaning and textile products: shirts, una manola, underwear, footwear, and sportswear. The thesis supporting the inventory is twofold: here, production has sufficient quality, and in a critical moment, no one helps us.

What brands manufacture toothpaste and cleaning products in Spain

In oral hygiene, LACER, KEMPHOR (Laboratorios VERKOS, with a plant in Zaragoza), PIERROT, and Laboratorios Boniquet appear, which manufactures for third parties and supplies white-label brands of several chains. In detergents and home cleaning, the list multiplies: PERSAN (Puntomatic, San fabric softener, Flota dishwashing liquid), KH-7, LA OCA, and DAIMA, LAGARTO, EDIL, LAS 3 BRUJAS, SANYTOL, QUIMIROMAR, or ROMAR, LINASA, and RIAL, whose dishwasher a forum user compares without reservations to the market leader.

The list does not stop at the supermarket. Some add toothbrushes, Pardo soaps, colognes like Tulipán Zain, cosmetics from SKEYNDOR and BELLA AURORA, or footwear and faucets: IMEX in Valencia and MIRTAK in Zaragoza, the latter with a ceramic cartridge and spare parts to avoid changing the entire faucet.

Fluoride, baking soda, and the toothpaste war

The thread entangles in a parallel debate about toothpaste. One current holds that fluoride is poison and that brushing and using floss suffice; another recalls that toothpaste also serves to prevent bad breath when talking to someone. Baking soda appears as a rinse—a small teaspoon, for at least thirty seconds—to neutralize mouth acids, and a warning about using it as toothpaste: particles may not be well-rounded and could damage enamel. Kemphor pastes are cited as an option with less fluoride than usual.

Price rules: buying Spanish when it is cheaper

The most repeated objection is not ideological, but financial. Some argue that in Germany, it is very common to find Spanish products—especially food and vegetables—cheaper than in Spain, including logistics. The conclusion drawn is: we will buy Spanish when it is cheaper or better, without looking at the origin. In contrast, the list's argument is that national products compete in quality and that money spent here pays taxes here.

From flag patriotism to cart patriotism

The thread shifts to politics and returns. One side defends that useful patriotism is the one that supports jobs by buying local products, not the one that goes to the street with a flag. Another responds that domestic companies do not always provide conditions or quality, and that many only hire with subsidies. The discussion crosses with water, the Levante region, and cars manufactured here with foreign brands, which also provide work for the auxiliary industry.

The list remains open: toys, faucets, and sneakers

The inventory grows by aggregation. RAPIFE and Ferry's enter in underwear and socks, Babidu in children's clothing, Joma, Nnormal, and Atom in sportswear—with the warning that Joma only manufactures about 10% of its products here—and a recurring request: a visible logo on labeling certifying that the product is made in Spain.

With the list growing each campaign, the question is not whether there is Spanish product, but how many buyers are willing to pay for it when the neighbor's is cheaper.