Influencer Roro accused of plagiarising recipes and scripts

Influencer Roro accused of plagiarising recipes and scripts

Content creator Roro, a TikTok phenomenon once seen as a major trendsetter, is now being branded as "another fraud." The controversy erupted after a series of comparative videos went viral on social media, showing how she reproduces, almost to the letter, content previously published by foreign influencers. The most striking example: the phrase "I only had three ingredients left in my pantry and I made a chard omelet," which another TikToker had already posted two days earlier.

Comparative videos ignite social media

The similarities are not limited to a single recipe. There are instances where Roro mimics another creator's speech patterns, and cooking videos that are virtually carbon copies of the originals. One of the most shared comments summarizes the sentiment: "Spanish R&D. You either copy or the Chinese manufacture it for you and then you pass it off as your own." The irony does not hide an uncomfortable question: how much original creation is actually behind the Roro phenomenon?

Satire was quick to trinc, ranging from building a replica of Notre Dame with gingerbread cookies to jokes about the creator's name.

Plagiarism or digital law of the jungle?

Part of the analysis responds with a shrug. On TikTok, copying successful formats is the norm, not the exception. A common argument: "the modern world has been working like this for 20,000 years." Another, harsher version: "if it works, copy it." From this perspective, Roro would be nothing more than an efficient executor of a model already mastered by others. The problem arises when it is discovered that the first-person narrative is borrowed: if Roro says she only had three ingredients left and it isn't true, the piece changes its nature.

Some go further, claiming the videos are generated by artificial intelligence and that the creator is merely a front for an agency. This theory, lacking conclusive proof, fuels suspicion that the public persona does not match the person appearing on screen.

Evidence supporting the accusations

• The "three ingredients" phrase had already been used by another TikToker two days prior.
• The first video of this style already bore an agency's signature.
• The boxing match won by Roro coincides with the intensification of the criticism.

Political noise and the battle between fans

The scandal has crossed into politics. Roro was used as a symbol by the digital right and attacked by the left; now, some suggest that the "hate campaign" might be orchestrated by trinc of fellow influencer Samy Rivers, especially after the boxing match Roro won. Others believe it is classic envy toward a successful woman. Meanwhile, Roro herself has been accused of fueling the controversy with her posts, including a scene with her trainer that some interpreted as an affair. There is no confirmation.

The business behind the scandal

Beyond the rumors, the episode demonstrates something the industry knows well: attention is the product. Although the scandal may cost her brand collaborations, in the short term, it has given her visibility she would have struggled to achieve with mere cooking videos. The fundamental question is whether the advertising market rewards originality or just notoriety. The data from the Roro phenomenon suggests that the latter remains profitable.

The question remains open. The comparisons are ambiguous: they can prove plagiarism or they can prove that no one is original in an industry that feeds on itself. What no screenshot can clarify is intent. And without proven intent, the label of "fraud" is just that: a label.