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Ayuso to publish 360-page book on pre-sale ahead of Madrid's 29N election
According to the announcement circulating on social media, Ayuso is publishing a 360-page, 800-gram book, now on pre-sale at Amazon. The launch comes days after the 29N regional election.
Ayuso to publish 360-page book on pre-sale ahead of Madrid's 29N election
Isabel Díaz Ayuso is publishing a book. According to the announcement circulating on social media, it has 360 pages, weighs 800 grams and includes photographs inside. Pre-sale is already live on Amazon. The timing is no coincidence: regional elections in the Community of Madrid are held on 29N, and the launch comes days after the vote. The coincidence has fuelled speculation about the publishing operation.
On pre-sale since this week, the book is presented as a 360-page, 800-gram product, a volume that in publishing terms borders on a doorstop. According to those who have seen it, the cover shows the Madrid regional president with an expression some interpret as the tip of a dagger. The synergy with the election campaign is obvious: if PP-VOX wins, the book rides the wave; if she loses, the narrative already has its resistance manual.
How much does Ayuso's book weigh and how many pages does it have?
The most repeated figure is the 360 pages and 800 grams. A volume of that size is no light essay: it is an object designed to last on the shelf and to be given as a gift. Pre-sale on Amazon is already open, and some readers hope it includes "interesting photos", according to comments circulating on social media. The publisher has not denied any of these figures.
The publishing operation and the electoral calendar
The launch comes days after 29N. If PP-VOX wins, the book becomes a cult object for its voters; if the left prevails, the book will be the opposition's resistance manual. In either scenario, the publicity is guaranteed. The question hanging in the air is whether the content lives up to the packaging.
Criticism of Ayuso
Not everything is praise. Some claim the Madrid regional president owes her career to a dog's Twitter account, in reference to her time as a community manager. Others point to her record on transport and healthcare, with overcrowded trains and public services at breaking point. The controversy is served, and the book adds fuel to the fire.
Who is buying it
The book has a clear target audience: PP and VOX voters, and the curious drawn by the gossip. Pre-sale on Amazon is already live, and some readers hope it includes "interesting" photos. The publisher has not confirmed whether there will be nudes, but the rumour is already spreading.
With these figures, Ayuso's book looks set to be a bestseller before it even reaches bookshops. Will it manage to repeat at the book market what she has achieved at the ballot box?
Summary of a discussion on Burbuja.info - Foro de economía, actualidad y política., translated from Spanish and reviewed before publication.
Read the full discussion (36 replies).
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